Marking a Record Two-Day Event: Roots and Resonance 3X Weekender @ BEAM Hertford.

The latest two-day event proved to be a colossal success, drawing in a massive crowd and garnering overwhelmingly positive reviews. Visitors praised the experience, commending both the quality of the program and the return that it generated for exhibitors and visitors.

“This event created a new benchmark for excellence — proving our capacity to create memorable and impactful experiences.”

The MHM received particularly glowing reviews, with organizers praising their professionalism, initiative, and seamless communication during the event. Their statements reveal a serious appreciation of collaborating as close allies with us on future endeavors.

Rebecca, who is one of the three responsible for organizing this historic event in Hertford, talked about the success with immense pride. She told how the team was “overwhelmed by the success” and assured that the objectives were fully achieved.

“One of our biggest objectives was to bring the right crowd in — and that’s exactly what we were able to do.”

BEAM, Hertford: The Perfect Host

It was held at BEAM, Hertford (SG14 1PS), which is a vibrant community venue just 25 minutes from London. Known for building community through art, culture, and collaboration, BEAM was the perfect place to hold two days of music, art, and wellness activities.

Its cozy and welcoming atmosphere created a welcoming environment in which people of every age and persuasion felt to be a part of something special. From outdoor music spaces to exclusive wellness workshops, BEAM’s flexible spaces are the backdrop for an unforgettable launch.

Event Overview

Created by:Three’s Company Productions (3CPs)
Dates: 13–14 September 2025
Location: BEAM, Hertford, SG14 1PS (just 25 minutes from London)

Why It Was Unmissable

Daytime:

Multi-music indoor & outdoor spaces
DJs & open mic sessions
International street food
Fashion & vendor stands
Wellness workshops like Afro-Yoga, meditation, sound healing & sound baths

Night:

Giant Main Stage concerts with headliner acts from Nigeria, America, Senegal, Gambia & the UK
Rebecca Winter, Cheikh Diop Rhythm Nation, Nok Cultural Ensemble performances
Comedy closer by the celebrated Richard Blackwood

Special Guest Stars

Dr Tessy Ojo CBE (CEO, Diana Award)
Amanda Starr (The Beat London 103.6 FM)
Gary Washington (Urban Cellist)
and many more inspiring voices.

As part of the celebrations, The MHM Magazine brought out a special bespoke edition (Issue 25) dedicated to the program. The editorial matter as well as the front page was all about the event, highlighting its importance and implications.

Copies of the magazine were also sold in Hertford, where the event was taking place, and in some places of interest around London. Booklets were also distributed to visitors on the event days as they entered the hall, so that every visitor would have a special souvenir while still being directly connected to the story of the program.

This special issue not only promoted the event but also created a lasting legacy in print for all volunteers and participants of the event.

True to say, this first event was not just a success but a celebration of culture, connection, and creativity — setting a firm foundation for subsequent editions.